Hi, I’m Jen—a content-driven marketer and lifelong creative with six years of experience helping franchise and consumer brands grow through thoughtful digital strategy. My background spans social media management, brand storytelling, copywriting, website updates, and video & content production. I’ve led content calendars, crafted engaging campaigns, and collaborated cross-functionally to bring brand product and services to life—always with a sharp eye for detail and a focus on building authentic messaging.

I graduated from Grand Valley State University with a BBA in Marketing and began my career in Chicago, managing social media and assisting with content and web development for a high-end outdoor kitchen lifestyle brand. Since then, I’ve supported 8+ local and national brands with digital marketing strategy, social and web content, and community engagement.

Originally from Petoskey and now based in Novi, Michigan, I spend my free time exploring with my Goldendoodle, Brody, experimenting in the kitchen, capturing everyday beauty through photography, and spending time in relationship with others. At the heart of it all, I aim to love God and love people—and I’m passionate about using my creativity and skills to serve others well.